Air India, India’s leading global airline, today announced a new partnership with Loyyal, a leader in blockchain-powered loyalty solutions. This new partnership introduces everyday rewards for Maharaja Club members, enabling them to earn Maharaja Points on purchases with popular global brands across the USA and the UK.

Maharaja Club members can now earn Maharaja Points when they shop with brands like Walmart, Victoria’s Secret, New Balance, GAP, Victorinox, and Alamowith more partners coming onboard soon to offer even more opportunities to earn and enjoy exclusive rewards.

From fashion and beauty to everyday essentials, these opportunities allow members to accumulate points on daily purchases, bringing them closer to their next rewarding travel experience with Air India when they redeem points for award flights or cabin upgrades.

Earning rates vary with each brand, offering members diverse ways to maximize their points across categories.

The offers are available on the Maharaja Club Partner Offers page on Air India’s website (https://bit.ly/MaharajaClubPartners), where members simply need to select their preferred brand to shop with, and follow the next steps.

“We are thrilled to work with Air India to enhance the Maharaja Club experience through our expanded network of partners across the globe to enrich each member’s journey,” said Ashish Kumar Singh, CEO, Loyyal. “This initiative significantly boosts the earning potential for Maharaja Club’s members, allowing them to earn points through everyday purchases across the UK and USA. The Maharaja Club is designed to go the extra mile, ensuring members feel recognized, acknowledged, and privileged at every step. Together, we reaffirm our commitment to making every journey with Air India exceptional, enriching the daily lives of members with meaningful opportunities that ultimately enhance their travel experiences.”