
Sensodyne, a leading oral care brand from Haleon (formerly GlaxoSmithKline Consumer Healthcare), sets a GUINNESS WORLD RECORD™ for successfully attempting the ‘Most online dental screening tests completed in 24 hours. The record-breaking initiative, held at Maha Kumbh 2025, saw more than 27,000 individuals takingthe dental check-up, marking a significant step in educating Indians about the importance of proactive oral care. To further its commitment, Sensodyne also distributed its newly launched ₹20 smalltoothpaste pack, designed to make sensitivity protection more affordable and accessible.Dr. Ashok Dhoble, Hon. Secretary General Head, Indian Dental Association, shared, “We are proud to partner with Sensodyne in this initiative to raise oral health awareness in India. As the Indian Dental Association, we have always been at the forefront of promoting preventive dental care, and this initiative is an example which showcases the power of education and accessibility in transforming oral health. This effort not only empowers individuals to take the first step towards better oral health but also highlight the importance of early detection and intervention.”Kishlay Seth, Category Lead – Oral Health, Haleon India Subcontinent, shared, “At Sensodyne, our mission is to encourage people to take the first step towards their oral health. Setting a GUINNESS WORLD RECORD™ at Maha Kumbh 2025 is not just about the numbers—it’s about the impact we want to create by reaching thousands of individuals, raising awareness, and encouraging better oral health every day. We are taking this initiative forward by driving education throughout World Oral Health Month and offering free digital dental check-ups. Through these ongoing efforts, Sensodyne continues to elevate the oral health landscape in India, making oral care education, awareness, and treatment more accessible for all.”