Ai+ Smartphones today announced its entry into the AIoT ecosystem with the launch of NovaPods and NovaWatch. The brand has also given information about its upcoming series of smartphones, Pulse 2 and Nova 2 series. According to which, Pulse 2 will be launched on March 2, followed by Nova 2 series.
As the next step in Ai+ Smartphones’ mission to bring technology to the masses in India, Pulse 2 has been designed with the aim of providing an extremely simple, smooth and reliable experience and at an affordable price. The smartphone features a 50MP AI dual rear camera for excellent photography in various types of light and an 8MP front camera for great selfies. Additionally, it packs the thinnest 6000mAh battery for all-day usage and will be available with NxtQuantum OS based on Android 16 out of the box.
This latest entry in the audio and wearables sector by Ai+ comes less than a year after its launch in July 2025, during which time the brand has built a huge user base of around one million. The sale of NovaPods and NovaWatch will commence on 27th February at 12 noon on Flipkart.
The launch includes products like wireless audio, biometric earbuds, open-wear lifestyle formats, fitness wearables and a 4G smartwatch for kids, priced between Rs. 699 and Rs. 7,999. With all its products, the brand has kept its promise to make everyday technology more seamless, more useful and accessible to the common man.
Madhav Sheth, CEO of Ai+ Smartphone and Founder of NxtQuantum Shift Technologies, said, “In less than a year, nearly one million (one million) users have chosen Ai+ and we are building on that trust.” He further added, “With this AIoT launch, our ecosystem extends beyond just phones to moments around phones such as music, movement, health and family safety. We are entering multiple categories simultaneously and transforming all price ranges from day one, with our goal being clear: integration, accessibility and scale.”
In the audio department, the NovaPods lineup includes Go, Pro and Clips, which are designed to meet different listening needs while maintaining consistent excellent performance in everyday needs such as durability and call clarity. The devices offer up to 30 hours of playback time (depending on model), multi-mic ENC for clear calls and IPX4 protection across the range. The ‘Clips’ in particular, take a ‘fashion forward tech’ approach, offering technology that can also be used as a fashion accessory.
In the wearables sector, NovaWatch is also presented with the same aim: useful features, attractive design and a product that can be easily used in everyday life. The Ai+ Wearbuds introduce an innovative hybrid format, combining a smartwatch and detachable earbuds, eliminating the need for users to carry multiple devices. The NovaWatch Kids 4G prioritizes family safety with geo-fencing, 4G calling and SOS alerts, while the NovaWatch Active features a ‘squircle’ display for the first time, reminiscent of a classic and modern design.
Sujit Agashe, Vice President, Electronics, Flipkart, said, “At Flipkart, our focus has always been on making technology accessible to consumers across India. Ai+’s expansion into the AIoT space is an important step in this journey. Through NovaPods and NovaWatch, Ai+ is delivering a connected ecosystem that brings together innovative features, modern design and attractive pricing. Leveraging Flipkart’s vast network and reach, we are excited to bring these next-generation connected devices to millions of consumers.”
Across both the audio and wearables categories, the entire portfolio follows a strong design language: deep metallic black and forest tones, chrome accents, pastel shades and sport-inspired colours. This diversity provides a distinct and consistent identity to the entire ecosystem. This design approach helps present technology not only as a useful, but also as a stylish accessory.
