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LG ELECTRONICS INDIA LAUNCHES NEXT GENERATION OF AI TVs, SETTING NEW BENCHMARK WITH ITS LGOLEDevo AI TV & LGQNED AI TVs

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NEW DELHI, May 15, 2024 – LG Electronics (LG), a pioneer in OLED technology for over a decade, is proud to unveil its latest innovation in home entertainment: the Next Generation of AI TVs available in sizes starting from 108cms (43-inches) to 246cms (97-inches). The 2024 lineup features the most advanced range of LG OLED evo AI and LG QNED AI TVs including the LG OLED 97G4 – the world’s largest OLED TV which boasts of power packed artificial intelligence (AI) performance that takes every aspect of the viewing experience i.e., picture quality, audio quality and personalization, to new heights. With 55 new models introduced to cater to diverse viewing preferences, this launch reaffirms LG Electronics commitment to pushing the boundaries of visual excellence and personalization in the television industry

Commenting on the same, Mr. Hong Ju Jeon- MD LG Electronics India, said, “We are proud to introduce the Next Generation of AI TV’s, showcasing the forefront of innovation in both OLED and premium LED technologies. The LG 2024 LG OLED evo AI and LG QNED AI TVs lineup takes the viewing experience to a new level with an advanced processor that enables outstanding audio-visual experiences across various screen sizes, while also providing a personalized user experience tailored to each individual’s unique lifestyle and preferences. There is a growing demand for large screen TV’s in India and we are constantly enhancing our portfolio with products like World’s largest 97-inches(246.38 CM) TV with vibrant picture quality, advanced AI-powered processing technologies, Apart from this WEBOS renew program With this new line up we aim to further enhance our market leadership in Flat Panel TV in India.”

AI-Powered Experience 

With enhanced AI up scaling capabilities, LG’s latest OLED AI TVs enrich and sharpen objects and backgrounds with precise pixel-level image analysis for improved picture quality. Through the power of AI, LG OLED AI TVs create a clearer, more vibrant viewing experience and offer real-time up scaling while watching sub-4K OTT content too. The advanced AI processor also refines color to capture the original mood and color tone as envisaged by the director. 

In addition to remarkable pictures, AI Sound Pro enriches audio by leveraging the virtual 11.1.2 surround sound from the TV’s built-in speakers, further elevating the sense of immersion and realism. This feature also separates vocals from background noise effectively to ensure crystal-clear dialogue. 

LG’s latest OLED evo G4 series impresses viewers by leveraging the company’s Brightness Booster Max technology to achieve peak brightness that is 150 percent brighter than conventional OLED TVs.

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